The Most Funnest Water in The World.

How are you feeling today?  #happy, #cool, #healthy, or perhaps #lazy or #grumpy? Now you can communicate mood with your water. Toronto based Moodwater has packaged Canadian Spring water with colourful “moodicons”. I have been working with Moodwater for a few years, helping them with their in-store merchandising. Moodwater is now available across Canada in […]

Peak Design – The Silicon Valley Bag Company that funds its company from Kickstarter

Peak Design is the Silicon Valley Bag Company that funds its company from Kickstarter. Handbags may have always been the quintessential accessory for women. But with our love for technology, urban lifestyles and travel, men have driven a trend for the “do everything bag”.  A simple filter in crowdsourcing site Kickstarter showing bags in design […]

Shaken not Stirred, Reynolds flies high with Aviation American Gin

Shaken not Stirred, Reynolds flies high with Aviation American Gin. Celebrities are investing in liquor companies like never before. Last year, George Clooney’s 4 year old tequila company Casamigos sold to Diageo for as much as $1 billion dollars. Clooney and friend Rande Gerber initially started making tequila for personal use, but were forced to […]

Never Lose Suction… Dyson opens first Canadian Demo Store

  The company that made vacuums cool is now opening demo stores.  The first Canadian location in Toronto’s upscale Yorkdale mall allows consumers to test out products and learn more about the technology. This is the statement from Dyson: Dyson technology works differently, it is engineered to solve real problems. The best way to understand […]

Can empty malls become the Ultimate Fun & Fitness Destination?

Trends in fitness have changed over the years and new facilities are opening constantly. Facilities like OrangeTherory, F45, and Soulcycle are taking the fitness industry by storm. These companies all offer group based workouts that are typically between 45 and 60 minutes. These new companies all have something else in common, they are very conscious […]